The past decade of Malaysian and Singaporean hip-hop cannot be separated from ALYPH. The prolific rapper-producer’s fingerprints are all over a steady supply of hits over the years – be it in his tenure with chart-dominating rap duo SleeQ, his myriad of production credits under the moniker Magic Potions (Andi Bernadee, Ismail Izzani, Kaka Azraff, Elizabeth Tan), and memorable collaborations with Malaysian rap powerhouses such as Joe Flizzow, K-Clique, SonaOne, and more.
Most invigorating of all is ALYPH’s career as a solo artist, with his prowess as a rapper, singer, and producer on full display since signing to Def Jam South East Asia. Notable successes include the critical acclaim surrounding his ‘III/III’ EP, and his subsequent rise to the top with the viral hit single “SWIPE”. Unwavering in his pursuit of musical individuality, ALYPH is an artist dedicated to perfecting his craft and forging a unique sonic identity he can call his own. Featuring an earworm chorus, assured flows and a playful cameo from cosmetics tycoon Dato Seri Vida, “SWIPE” captured the ears and hearts of audiences all over Southeast Asia – capturing the zeitgeist with over 10 million streams on both Spotify and YouTube. The track has also been featured as a sound in over 1.6 million TikToks created by fans all around the globe.
In “CHECK”, ALYPH builds upon the sound and themes of “SWIPE” to look inward. The rapper explores his own personal growth and the importance of self-awareness within laid-back bars and memorable hooks.
The culmination of ALYPH’s success across South East Asia has also brought forth collaborations with notable brands such as JD Sports for #AirMaxDay, McDonalds Malaysia’s #McDDoDaDipChallenge, Valentino and more.
A seasoned live performer, ALYPH is now a mainstay on festival bills all across Southeast Asia, having graced stages such as Rolling Loud Thailand, We The Fest, and Baybeats in 2023. With his infectious energy and rhymes on stage, ALYPH consistently balances the line between relatable and unforgettable performances for fans who catch him live. An artist in his element and always striving to outdo himself, ALYPH’s upcoming releases are set to shatter all expectations.